Help Kindness Go Viral

The #KindnessBeatsTheVirus Challenge

Help Kindness Go Viral

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What if Kindness goes viral?

What if a novel strain of #CoronaKindness infected #humanKIND during the quarantine? A kindness not inoculated by mistrust and cynicism.

What if #HopeAndHealing were as infectious as COVID-19?

What if we #ConquerCorona because #KindnessBeatsTheVirus?

This week, five public school students gathered in lower Manhattan with #ThriveCollective teaching artist Jon Souza and street art legend Toofly to imagine what such a world might look like. How might the world be different than it was a week ago if we #InfectKindness?

What if students, mentors, #artivists and artist friends everywhere used this time of #SocialDistancing to #IsolateToCreate and imagine together?

We are asking you to join our #KindnessBeatsTheVirus Challenge. Shared trauma creates opportunities for shared healing.

Help Kindness go viral with your own iconic artwork: drawings, emojis, paintings, photos, videos, songs, stories, whatever. Post on social media and tag @nycthrive and #KindnessBeatsTheVirus.

Let’s #BringArtBack to help eradicate loneliness and isolation now and always.

What Makes us Human

Meet some of the architects of #KindnessBeatsTheVirus: artist Toofly and students Sydney, Lymarie, and Edmond. They describe their inspiration, their why, like this: “All the things we are afraid to do are the things that make us human. We are trying to bring that humanity back, and give people hope.”


The Hashtag Challenge

In a series of social media posts, we polled our audiences for the most compelling hashtag. Salma Abdelrahman, a graduating senior at Harvard College, submitted the winning #KindnessBeatsTheVirus hashtag.

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